Iloilo Coffee Shop Responds to Euleen Castro’s Controversial ‘Tab-ang’ Review

A recent video review by TikTok influencer Euleen Castro, famously known as “Pambansang Yobab,” has stirred intense online controversy. The clip, featuring her tasting various dishes at Coffeebreak, a beloved coffee shop in Iloilo City, quickly went viral, drawing sharp reactions from the cafe’s owners, local officials, and the community.

The Viral Video and Stark Criticism

In the video, Euleen sampled multiple menu items and described the flavors as “tab-ang,” a Filipino term meaning bland or lacking flavor. What caught the public’s attention was not just the blunt nature of her remarks but the harsh tone and occasional crude language she used to express dissatisfaction. Many viewers saw this as disrespectful, especially given the strong local support for Coffeebreak, a well-established business with decades of history.

Euleen Castro criticized for "tab-ang" remark at Iloilo cafe | GMA Entertainment

Coffeebreak’s Firm Response: Defending Their Legacy

The coffee shop management wasted no time in addressing the backlash. They expressed deep disappointment over the influencer’s delivery and choice of words, highlighting that while constructive criticism is always welcome, disparaging comments that damage the cafe’s reputation are unacceptable. They emphasized their pride in over 20 years of consistent service and quality, asking customers to judge based on their own experiences rather than viral clips.

Local Government Steps In: Preserving Community Values

The incident drew attention from Iloilo’s local government. Joy Fantilaga-Gorzal, spokesperson for the city mayor, urged residents to stop sharing the video and reminded everyone that the viral content did not truly represent the spirit of the Ilonggo people. She stressed the importance of respectful communication online and encouraged citizens to support local businesses instead of fueling negativity that could harm their livelihood.

Divided Opinions on Social Media

The situation sparked a polarized debate on social media platforms. Some defended Euleen, arguing she was exercising her right to honest opinion and that followers expect transparency from influencers. Others criticized her approach as rude and damaging, insisting that public figures must exercise responsibility in how they voice critiques.

Many users discussed the delicate balance between providing honest feedback and maintaining respect for community establishments. This case highlighted the growing influence—and scrutiny—of social media personalities and the ripple effects their words can have.

The Larger Conversation: Responsibility in Online Criticism

This controversy shines a light on the power dynamics between influencers and small businesses in the digital era. While influencers can boost a business’s visibility, careless or harsh comments can do just as much damage. The episode underscores the need for thoughtful and respectful communication.

Experts and community leaders alike advocate for expressing opinions in ways that are both honest and constructive, avoiding personal attacks or disparagement. After all, behind every local business are hardworking individuals deserving of respect.

Pinas - Iloilo City, Philippines — A food review by content creator Euleen Castro, also known online as Yobab, has gone viral after she posted a blunt critique of a popular coffee

Moving Forward: Lessons and Reflections

Euleen Castro has remained mostly silent since the uproar, not issuing a formal apology or further explanation. Meanwhile, Coffeebreak continues to serve its loyal patrons, buoyed by longstanding community support.

This incident reminds us that words shared online carry significant weight beyond their immediate intent. In an age of instant sharing and viral content, the call for empathy, respect, and accountability is more urgent than ever. Influencers wield considerable power, and with it comes a responsibility to consider the broader impact of their messages.

Euleen Castro’s “tab-ang” comment transcended a simple food review—it sparked a vital conversation about free speech, respect for culture, and the role of digital voices in shaping public opinion. It is a reminder that honest critique need not be harsh, and that kindness in communication can build bridges rather than walls.